BigCommerce SEO Frequently Asked Questions

SEO (Search Engine Optimization) is a set of techniques that help improve the visibility of your website in the organic results of search engines like Google.

Appearing in the top positions increases qualified traffic, improves your brand authority, and ultimately increases conversion and sales opportunities. It's an essential medium- to long-term strategy for any digital business.

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If your website doesn't appear at the top of Google when people search for your products, services, or brand, or if you rely heavily on paid media to drive traffic, SEO can help.

It's also essential if you're launching a new website , entering new markets , or if your organic traffic has recently dropped .

An SEO agency like Rocket optimizes your website so your potential customers find you before your competitors.

From improving your architecture to strategically positioning your products, we work to ensure that SEO translates into revenue.

At Rocket Digital, we offer a comprehensive approach to SEO, tailored to each client type and industry. Our services include:

• Technical SEO audit
• Content strategy and planning
• On-page SEO (meta tags, architecture, internal linking, etc.)
• Off-page SEO (link building, digital relationships)
• Local and brand SEO
• International and multilingual SEO
• SEO for ecommerce ( Shopify , Magento, WooCommerce…)
• SEO for media and high-volume sites
• Mobile-first SEO and Core Web Vitals
• Permanent consulting and technical support

We audit, prioritize, and execute a strategy tailored to your business. From the product sheet to the Core Web Vitals, every detail counts.

In addition, we report clearly and with a focus on real objectives: traffic, conversions, and revenue.

➜ Check out all our SEO services for your digital business

We have extensive experience in ecommerce SEO, working with major brands on platforms such as Shopify , Magento, Prestashop, and WooCommerce. We optimize category architecture, product listings, filters, rich snippets, and loading speed, and manage advanced indexing of extensive catalogs.

Working with an SEO agency specializing in ecommerce offers benefits such as increased visibility at no cost per click, qualified traffic with purchase intent, continuous improvement for Google and users, a reduction in CAC in the medium term, and an increasing ROI over time.

Content isn't just filler: it positions, guides users, and converts. We work with editorial strategy, optimized taxonomy, and evergreen content.

➜ Read more: Shopify SEO: 5 Content Mistakes to Avoid

Yes, but with a well-planned SEO migration strategy .

At Rocket Digital, we manage CMS migrations , redesigns, and domain changes, minimizing traffic loss.

We perform URL mapping, 301 redirects, indexing control, pre-testing, and post-launch monitoring.

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SEO is a medium- to long-term strategy. Depending on the current state of your website and the competitiveness of your industry, the first results can be seen within 3 to 6 months. After the 6th month, growth is cumulative and can become your most profitable channel.

In some cases (new websites or highly competitive markets), it may take longer. The important thing is to build a solid and sustainable foundation for growth.

➜ Tip : SEO accelerates its impact when you combine it with a well-planned content strategy.

We define clear objectives from the start, and measure them with relevant KPIs such as:

• Increased organic traffic
• Visibility (keyword ranking)
• Improvements in CTR, conversion rates and retention
• Growth in domain authority
• Increase in leads or sales attributed to the organic channel

In addition, we report monthly with transparency and strategic analysis.

• Technical SEO : optimizes the structure of the website (speed, indexability, architecture, crawling, errors).
  
• On-page SEO : improves the elements visible to the user and the search engine: content, titles, headings, interlinking, etc.
  
• Off-page SEO : Build your website's authority through quality backlinks, mentions, and digital media presence.
  

They are all complementary and necessary to obtain good results.

We use market-leading and proprietary tools to deliver maximum performance:

• Google Search Console, Google Analytics GA4, Looker Studio
• Screaming Frog, Sitebulb, JetOctopus
• Semrush, Ahrefs, Sistrix
• Keyword Planner, Answer the Public
• ContentKing, Ryte
• Custom Data Studio for reporting

In addition, we use our own dashboards for strategic and technical monitoring.

Yes. At Rocket Digital we have extensive experience in international and multilingual SEO .

We work with websites that have a presence in multiple markets and properly manage hreflangs, local domains, folder/subdomain structures, and content tailored to the search intent of each country or language.

Absolutely. SEO and SEM are complementary.

While SEO builds a solid foundation of long-term organic visibility, SEM allows you to capture immediate traffic .

At Rocket Digital, we coordinate both strategies to maximize results and share insights across channels.

Yes. We have experience in penalty recovery , both manual and algorithmic.

We conduct an in-depth audit, identify the cause, and implement the necessary corrective actions (such as cleaning up toxic backlinks, correcting black hat SEO practices, etc.) to restore your website's ranking.

We don't work with generic SEO packages. We design custom strategies tailored to your business.

Each project is unique, so we customize our proposals based on the size of the site, the sector you operate in, and your business objectives. Pricing varies depending on the scope, technical complexity, and level of expertise.

We offer both customized monthly plans and one-off SEO audits. We'll analyze your case to prepare a proposal tailored to your specific needs.

➜ Write to us now and we'll analyze your case to prepare a proposal tailored to your specific needs.